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Pepe Bejar has a diverse work experience, beginning with a role as a Security Guard at the Tel Aviv Government Complex in 2011. In 2009, they served as a Combat Soldier in the Israel Defense Forces, where they were a Close Combat/Urban Warfare specialist and was honorably discharged with the rank of Sergeant First Class. In 2014, they worked as a Content Analyst at PureSight and a Sales Representative at Red Lions Ltd. From 2016 to 2019, they held roles at Marketily as a Head of PPC & Paid Advertising and PPC Manager. Since 2019, they have been at Logz.io as a Senior PPC Manager, and currently holds the role of User Acquisition Team Lead and Senior User Acquisition Manager at Guesty.

Pepe Bejar attended Reichman University from 2013 to 2016, where they earned a degree in Interactive Communications & Entrepreneurship with a focus in Communications. Prior to that, they attended Nuevo Colegio Israelita I.L. Peretz from 2002 to 2006.