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Yeonwoo (William) Lee is a seasoned professional currently serving as a Manager in the New Business Promotion Team at GS Retail Inc. since August 2023. Prior experience includes roles as a Consultant and Senior Associate at Boston Consulting Group from May 2021 to August 2023, and Manager at SKC for a short period in 2021. Yeonwoo spent several years at LS-Nikko Copper, where responsibilities included financial modeling and participation in a joint venture project. Additional experience encompasses an Associate position at LG Chem, focusing on business management and IFRS compliance, and a Research Intern role at McKinsey & Company, analyzing market strategies and identifying business opportunities. Yeonwoo also co-founded and served as CEO at Underdog, a marketing and umbrella manufacturing company. Educational background features a Bachelor of Business Administration from Korea University, completed in 2015.