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Adam Higginson is a seasoned marketing professional with extensive experience in omnichannel marketing and international business analysis. Currently serving as Senior Omnichannel Marketing Manager at Grünenthal Meds since August 2023, Adam previously held similar roles at Kyowa Kirin International plc. from May 2016 to August 2023, where responsibilities included brand and market evaluation, pricing management, and strategic analysis. Prior to this, Adam worked at Halliburton as a Technical Professional from August 2012 to May 2016, providing well support and job design. Earlier experiences include roles as a Customer Assistant at Marks and Spencer and a Renewable Energy Consultant at SgurrEnergy. Adam holds a Master of Engineering (MEng) degree in Mechanical Engineering from The University of Edinburgh, obtained from 2007 to 2012.