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Prayrak M. is a seasoned digital marketing professional with extensive expertise in programmatic advertising and media planning across various regions, including the UK, MENA, and APAC. Currently serving as the Global Digital Lead - Programmatic at GroupM, Prayrak M. oversees a team of 28 ad-tech specialists and manages a substantial digital media mandate in the UK market. Previous roles include Senior Media Manager for Assembly Global and Senior Programmatic Lead at Publicis Global Delivery, where Prayrak M. led significant account management initiatives and fostered new business partnerships. Prayrak M.'s academic credentials include a Master of Science in Digital Marketing and a robust background in marketing and finance.