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Hugues Amani is an experienced Marketing & Communication Manager with a strong background in sports branding and digital marketing. Currently serving at Groupe Royer since July 2017, Hugues has defined and implemented marketing strategies for multiple brands, including Umbro and Canterbury, focusing on 360° activations, performance reporting, and media strategy. Hugues previously worked as a Digital Brand Manager at Hungaria, where responsibilities included managing the e-commerce site and social networks. Hugues also held various roles at GOALEO, supporting technical-marketing projects and web platform management. Hugues earned a degree in Management des organisations sportives from AMOS - Sport Business School between 2014 and 2016.