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Michael Lemaire has extensive experience in digital advertising solutions and web development, currently serving as Tech Lead AdRoom at Rossel since March 2003. Key responsibilities include overseeing the creation and integration of advertising solutions such as Ad Serving, video, and native advertising, along with managing graphic design, UX, CMS, and SEO initiatives. Prior roles at Rossel include Premedia Manager, where Michael managed teams and budgets in a studio environment, and Prepress Assistant Manager, focusing on workflow management and the implementation of editorial systems. Additionally, Michael worked at Rossel from 1994 to 2003 in various roles including Team Leader Prepress and Graphiste PAO, honing expertise in pagination, advertising management, and public-facing web solutions.