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Gerald Hees is a seasoned professional with extensive experience in business enablement, technology transformation, and change management. Currently serving as Strategic GTM Advisor at APIPlatform.io, Gerald contributes to the development of a no-code multi-user API platform by advising on Go-To-Market strategies and identifying target client segments. Previously, as Head of Change at GILDED, Gerald established the PMO and Change Management practices, leading a team in facilitating technology integrations and managing stakeholder alignment. At Bridgewater Associates, a ten-year tenure focused on Business Relationship and Program Management underlined expertise in strategic technology initiatives. Gerald's career began at UBS, where leadership roles spanned 25 years across trading, technology, and logistics. Holding an MBA in International Finance from Thunderbird School of Global Management and a BS in Business Economics and Finance from the University of Arizona, Gerald brings a robust educational foundation to the field.