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John Elton is currently a Partner at Greycroft based in their NYC office. With a background as an operator, advisor, and investor, John helps entrepreneurs build successful companies. John also serves as a board member for Rapid Robotics, Inc., Candid Co., PebblePost, and Button, Inc. Additionally, John has held board positions at companies such as WorkFusion, MapAnything, Inc., and Vidible. John was previously a Partner at iNovia Capital, where John led investments in successful companies like TripleLift, Chango, and Vizu. John holds an MBA with specializations in Finance & Marketing from NYU Stern School of Business, and a BA in Economics from Lehigh University.