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Siôn Williams currently serves as Divisional AVP of Strategic Partnerships & Investments at Great American Insurance Group since October 2023. Prior experience includes the role of External Innovation Partnerships Manager at AAA Club Alliance from January 2020 to October 2023 and Director of Business Development at Roadtrippers from April 2017 to December 2019. Siôn also held the position of Director of Business Development at FUSIONWRX Inc, a Flottman Company, from March 2015 to April 2017, and co-founded and directed operations at Pacific Rugby Premiership from October 2013 to May 2015. Earlier in the career, Siôn was a Commercial Manager at BUCS from August 2008 to September 2011 and worked as a Sales Executive at London Irish Rugby Club from January 2006 to August 2008. Siôn is an alumnus of Harvard Business School Online.