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Anikó Mészáros is a seasoned digital marketing professional with extensive experience in digital growth and account management. Currently serving as a Digital Growth Manager at GrandVision NV since July 2020, Anikó effectively drives digital initiatives. Prior to this role, Anikó worked at ADDICT Interactive from February 2015 to June 2020, progressing from Junior Digital Media Planner to Digital Account Manager, where responsibilities included project management of landing pages, ad creatives, and media campaigns, as well as media planning and budget optimization. Anikó's educational background includes a Master's degree in Marketing from Budapest Business University, a Bachelor's degree in International Business and Management Studies from Budapest Business University, and a Bachelor of Business Administration from Avans University of Applied Sciences. Anikó also enhanced data analysis skills with the Data Foundations For Enterprise Nanodegree from Udacity in 2018.