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Ronak Shah is an experienced marketing professional currently serving as Associate Director of Marketing Analytics and Operations at the Graduate Management Admission Councilâ„¢ (GMACâ„¢), where responsibilities include strategic planning and implementation of analytics strategies, data management, and development of marketing analytics teams. Previously, Ronak held the position of Associate Director of Marketing Services at GMACâ„¢, overseeing global digital services and email marketing initiatives. Prior experience encompasses roles at Parietal Innovative Solutions Pvt. Ltd. as Business Strategist, Concept Digital & Liqvd Asia as Assistant Vice President, and Photolink India & Puretech as Digital Strategist. Educational qualifications include an MBA in Marketing, digital marketing certifications, and ongoing studies in Strategy Innovation at the National University of Singapore.