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Kari Weinberger is an experienced digital marketing professional with a robust background in integrated marketing, demand generation, and project coordination. Currently serving as the Digital Marketing Manager at Spectrum Chemical Mfg. Corp. since August 2021, Kari has previously held key marketing roles at BQE Software, including Senior Marketing Manager and Integrated Marketing Manager, where responsibilities included leading demand generation campaigns, managing cross-channel content strategies, and optimizing performance through data analysis. Prior experience includes positions at Sprite Animation Studios, Trojan Battery Company, Sun Chlorella USA Corp., and Mattel, Inc. Kari holds a Bachelor of Arts degree in Mass Communication/Media Studies from California State University-Dominguez Hills and has a diverse skill set that encompasses CRM segmentation, campaign automation, and cross-functional collaboration.