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Gil Laser has had a long and successful career in the business world. Gil began their professional journey in 2000, when they took on the role of V.P Marketing at Pioneer's T. R. Electro Stereo Ltd. In this role, they were responsible for the marketing mix and sales systems, the company's information system, financial control reports, enterprise performance, process improvement, recruitment, and more. In 2009, they became the CEO of Pioneer Israel (TRES), a position they held until 2015. Gil then moved on to become the Chief Executive Officer of GoTo Global.

Gil Laser completed a Bachelor's degree in Finance and Marketing from The College of Management Academic Studies between 2002 and 2007. Gil then went on to pursue a Master of Business Administration (MBA) in Marketing from Baruch College between 2006 and 2007, and an MBA from The College of Management Academic Studies between 2006 and 2007. Finally, they completed a Master's degree in Philosophy from Tel Aviv University between 2010 and 2012.