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Daniel Friscia has extensive experience in the digital marketing industry. Daniel is currently working as the Director of Business Strategy & Development at Goodway Group, a performance marketing partner that offers digital technologies and solutions. Prior to this, Daniel held the position of Director of Sales at Brainlabs, a digital marketing agency based in London, UK. Daniel was responsible for driving growth for clients using data and automation. Before that, they worked at Hanapin Marketing as a Senior Digital Advisor and Senior Account Manager in the Paid Search department. Daniel also has experience as a Search Engine Marketing Analyst at both Media Assembly and The CollegeBound Network. Additionally, they have worked as a Mutual Fund Accountant at Bank of New York Mellon.

Daniel Friscia attended the University of Delaware from 2004 to 2008, earning a Bachelor of Science (B.S.) degree in Finance with a minor in Economics. Daniel studied at the University of Delaware - Lerner College of Business and Economics during the same period. Prior to their university education, Daniel Friscia completed their high school education at Monsignor Farrell High School. In 2021, they obtained a certification in Marketing Foundations from The Trade Desk's Edge Academy.