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Emily Ribick

Vice President, Creative Digital Strategy at Golin

Emily Ribick has a diverse work experience starting in 2012 as the Editor-in-Chief for VIM Magazine. Emily then worked as a Public Relations Associate at Kolt Communications, Inc. from 2013 to 2014. In 2015, they interned as a Public Affairs Intern at FleishmanHillard before joining Ketchum as a Digital Coordinator. At Ketchum, they progressed through various roles, including Associate Digital Strategist, Digital Strategist, Senior Digital Strategist, and Associate Director of Digital Strategy. In these positions, they worked with clients such as Kimberly-Clark, General Mills, Ulta Beauty, Target, and Whirlpool, developing and implementing comprehensive campaigns across different platforms. Additionally, they served as the Creative Strategy, Social Media, and Influencer Lead for Poise, delivering exceptional results. Currently, they are the Director of Creative Digital Strategy at Golin, leading the social strategy for the McDonald's account, managing a team, and demonstrating ROI for a significant budget.

Emily Ribick attended Michigan State University from 2010 to 2014, where they earned a Bachelor of Arts (BA) degree in Social Relations and Policy from James Madison College. Emily also completed a Specialization in Public Relations from the College of Communication Arts & Sciences during the same time period. In 2012, they participated in a study abroad program at Istanbul University.

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