ÂÜÀòÂÒÂ×

Dana Shaffer is a seasoned marketing professional with extensive experience in content strategy and copywriting. Currently serving as a Senior Content Marketing Strategist at GOJO Industries since September 2019, Dana oversees strategic marketing initiatives for the GOJO and PURELL brands, manages a team of remote creative professionals, and ensures compliance with legal and regulatory standards. Prior to this role, Dana was a Senior Copywriter at Signet Jewelers, focusing on branding and messaging for jewelry collections, and held various leadership positions, including Creative Director and President at Burning River Roller Derby. Dana's early career includes roles at DesignMonkey, Crain Communications, and in several editorial capacities, showcasing a strong foundation in both writing and editing. Dana holds a BA in English from Kent State University.