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Allie Babin is a copywriter who currently works at GMMB. Allie has previous experience working at TracyLocke, MullenLowe U.S., and 22squared. Allie has worked with art directors to write social posts for Hanes Intimates (Maidenform, Bali, Playtex) and Hanes Hosiery and L'eggs, direct photoshoots, create direct mail pieces and digital banner ads for Youfit Health Club, and brainstorm and script TV spots for North Carolina Education Lottery. Allie has also served as a liaison of communication between the account management department and the creative department, managed and developed a new business pitch for Southern Comfort with a team, and attended internal reviews weekly.

Allie Babin is a graduate of the University of Missouri-Columbia, where they earned their Bachelor of Journalism in Strategic Communication. Allie also holds a degree from the Academy of the Holy Names.