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Alex Cheesman is a Digital Marketing Manager at Global Sports since October 2022, responsible for multi-channel marketing strategies in both B2B and B2C markets. Previously, Alex held roles as Marketing Lead at BOXD and Nova, focusing on developing and executing marketing strategies for portfolio startups. Experience includes serving as a Senior Marketing Executive at Nova Growth Capital and managing an online vintage clothing store, DISTINCT - THREADS. Additional positions include Social Media Strategist at RWinvest and Digital Marketing Executive at Sound Affects Music, where comprehensive marketing plans and social media strategies were developed. Educational background includes a Bachelor's degree in Business, Management, and Marketing from Liverpool John Moores University.