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Alessa Leblanc-Michel is an experienced digital media professional currently serving as the Director Of Digital Media at Glassroom since May 2019, where responsibilities include overseeing digital performance across multiple accounts, developing expertise in digital products, and managing a team. Prior positions include Media Planning Supervisor at Glassroom, Media Strategist at Touché! working on campaigns for clients like Metro Inc and Tourisme Montréal, and Strategist at OMD Montreal with accounts such as McDonald's and Chartwell. Additionally, Alessa has held roles as a Barmaid at Piknic Electronik, Marketing Coordinator at Groupe Marcelle, and as a Public Relations and Communications intern at The Montreal Office. Alessa holds a Bachelor of Commerce in Marketing from Concordia University and attended Université de Montréal.