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Zoe van der Linden is an accomplished professional with extensive experience in digital marketing and operations. Currently serving as General Manager and Head of Operations at Giftcloud since May 2014, Zoe has played a pivotal role in disrupting the gift card industry. Prior experience includes roles as Go To Market Manager at Invitation Digital and Operations Executive at Christian Aid, where Zoe successfully delivered digital marketing strategies for key fundraising initiatives. With a background at Save the Children, Zoe contributed to online advertising campaigns and digital fundraising efforts. Earlier career roles at Amnesty International involved leading digital campaigns and research coordination. Zoe holds a BSc in International Relations and History from The London School of Economics and Political Science (LSE) and an MSc in Violence, Conflict and Development from SOAS University of London.