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Alberto de Zunzunegui Ruano is a seasoned professional with extensive experience in leadership roles across various industries. As the Founding Partner at Propelland since February 2013, Alberto has contributed to the transformation and growth of businesses through innovative strategy, design, and engineering. In addition, Alberto has served as CEO of Genetsis Group since January 1997, specializing in digital business solutions, and has led Publimetro, a prominent outdoor advertising agency in Spain, since January 1992. Alberto also held the position of CEO at Promometro from January 1994 to January 2013, focusing on in-store marketing solutions and retail advertising.