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Samuel Best is a seasoned executive with extensive experience in digital automation and customer experience management. Currently serving as Vice President, Voice of the Customer at GM Financial since November 2018, Samuel Best leverages data to enhance customer interactions. Previously, as Vice President and AVP of Business Automation at GM Financial, Samuel Best successfully led the launch of a global digital automation program, achieving significant transaction automation milestones. Prior to GM Financial, Samuel Best worked at ISG as a Managing Consultant, advising Fortune companies on digital automation solutions, and held various roles at AT&T, including Digital Automation Program Manager and Network Service Center Manager, focusing on customer care and process engineering. Samuel Best holds a Bachelor of Arts in History from The University of Texas at Arlington.