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Kandace N. L. currently serves as the Director of CRM Strategy and Customer Analytics at Gem Shopping Network, where leadership is provided in CRM strategy development and execution to enhance customer engagement. Previous positions include roles as a Senior Marketing Analyst and CRM Analytics Manager at Floor & Decor, managing CRM analytics and developing interactive KPI dashboards. At GSMA, Kandace directed a global team focused on CRM/database marketing, while earlier experience includes managing market research analysts at Cox Automotive Inc., overseeing database marketing operations at Purchasing Power, and providing market analysis at Beazer Homes. Kandace began the professional journey as a Senior Database Marketing Analyst at Macy's. Educational qualifications include a Master's of Science in Urban and Regional Planning from Florida State University and a Bachelor's of Science in Graphic Arts Technology from Florida Agricultural and Mechanical University.