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Luiza Andrade Machado is a seasoned professional in education and law, currently serving as Líder Consultoria Educacional na Geekie since January 2018, where Luiza leads a team focused on transforming Brazilian education. At Geekie, responsibilities include developing and managing relationships with schools, aligning customer expectations, and sharing insights on educational trends. As a co-founder of Re.Lex, an online platform and podcast, Luiza promotes discussions around career changes in the legal field. Prior experience includes serving as an Associate Lawyer at Cascione, Pulino, Boulos & Santos Advogados, where Luiza specialized in competition, antitrust, and compliance. An early career in legal services began at Departamento Jurídico XI de Agosto and Levy & Salomão Advogados. Luiza holds a Bachelor of Laws from USP and participated in an exchange program at Université Panthéon Assas. Additionally, a brief tenure at Walt Disney World provided a unique international experience.