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Noel Hayes is an experienced professional currently serving as the Head of Betting at GAMING1, overseeing the Sportsbetting vertical across various brands and geographic locations since January 2023. Concurrently, Noel is a Lecturer in Financial and Operational Management at Dublin City University and previously taught Innovation & New Product Development at Letterkenny Institute of Technology. Noel's career includes significant roles such as Managing Partner at SUNDAY focusing on Horse Racing engagement, Director of Sportsbook at BetBright, and Commercial Director at Tote Ireland. With a strong educational background including a Master of Science in Food Business & Innovation from University College Cork and multiple degrees from Dublin City University in Finance and Capital Markets, Noel combines academic knowledge with extensive industry experience.