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Giulia De Caneva is a seasoned marketing professional with extensive experience in leading marketing strategies and communications across various companies in the financial and consulting sectors. Currently serving as the Director and Head of Marketing Italy at GAM since May 2018, Giulia oversees comprehensive marketing strategies, MarComms literature, event management, digital marketing, and media relations. Previously, Giulia held significant roles at Amundi, where responsibilities included internal communications and advertising, and at Generali Investments as Marketing Manager Italia, managing annual marketing plans and collaboration on international initiatives. Early career roles included marketing and communication functions at Gi Group and UBS Global Asset Management, along with corporate communications at Henkel Italia. Giulia holds advanced degrees in Consumer Behaviour, Trade Marketing, Business Communication, and PR from IULM University and SDA Bocconi.