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Carlos Pereira possesses extensive experience in digital transformation and marketing, currently serving as the Head of Digital Transformation & Experience and previously as the Head of Digital Marketing at Galp. Pereira has held key positions such as Digital Transformation Specialist at Galp, Transformation Architect at Fidelidade, and Innovation Agent at Via Directa, along with roles focused on eCommerce and commercial network development. Pereira's educational background includes a licentiate degree in Marketing Management from IPAM and an executive program in FinTech Business Development from Nova School of Business and Economics.