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Kumail Raza possesses a diverse background in digital marketing and media buying, currently serving as Category Lead at Gaditek since May 2021. Previous roles at Gaditek include Senior Executive and Digital Marketing Executive. Prior experience includes positions at Starcom as an Assistant Media Buyer and Management Trainee, as well as an internship at Va8ive Digital focusing on SEO and content optimization. Kumail's early experience includes an internship at Hemani Group of Companies, assisting in product launch campaigns. Kumail holds a Master of Business Administration in Marketing from Shaheed Zulfikar Ali Bhutto Institute of Science and Technology, completed in August 2021, and an undergraduate degree from the same institution, earned in 2019.