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Bahiyah Baharom is an accomplished professional with extensive experience in IT service management and product management within the insurance sector. Currently serving as the Director of IT Service Management at FWD Insurance, Bahiyah has previously held prominent positions at AIA Bhd, including Director of Product Management and Director of IT Quality and Planning, as well as leadership roles in IT operations and service management at ING Insurance Malaysia. Educational credentials include an MBA in Business Administration from Nottingham Trent University and an EMBA from PHW Business School in Switzerland.