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Pete Sauerborn is an e-commerce executive and board member with more than 30 years of experience. He is a student of mindful leadership and passionate about building automation and management practices to scale large businesses. Most recently Pete was the CEO of Catch.com.au, a leading e-commerce marketplace based in Melbourne, Australia. Under Pete's leadership, Catch expanded its leadership team, doubled revenue to $1.1B, launched new automated fulfillment centers, and expanded its shopping subscription program incorporating the largest physical retailers in Australia. Prior to Catch Pete spent a decade leading the teams to scale the Amazon.com 3P Marketplace business based in Seattle. During his tenure, the Marketplace business scaled from $15B to over $200B. Pete developed a culture of technology self-service automation and a big data machine-learning approach to efficiently scale the 3P Marketplace. He identified the trend of direct-to-consumer (D2C) brands selling online and spearheaded the development of new programs to help D2C brands grow and thrive on Amazon. Early in his career, Pete was a consultant at McKinsey & Co based in Los Angeles. He earned a BA from Cal Poly in San Luis Obispo and an MBA with high honors from The University of Chicago Booth School of Business. Pete is a non-executive board director of Trademe.co.nz, the largest online classifieds and marketplace in New Zealand.