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Cyril Cromier is a seasoned sales professional with extensive experience at Frost & Sullivan since August 1998, currently serving as VP Sales for the European Mobility Business Unit, the largest within the organization. In previous roles, Cyril held positions as Automotive and Transportation Sales Director, Strategic Account Manager, and Account Manager, focusing on strategic account management and consultative sales within the automotive, energy, and environment sectors. Prior to joining Frost & Sullivan, Cyril worked at BNP Paribas Personal Finance as a Sales Executive, where responsibilities included managing relationships within the distribution network and facilitating loan attribution. Cyril holds an MSc in Global Marketing from the University of Staffordshire, obtained between 1996 and 1997.