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Haley Cafarella is an experienced writer and marketing professional with a strong background in journalism and content creation. Currently serving as a Contributing Writer for FranchiseWire since November 2021, Haley focuses on delivering timely articles about trends and news in the franchise industry and leads the HireWire initiative. In parallel, a Marketing & Content Specialist with the International Franchise Professionals Group, Haley develops SEO strategies, creates written marketing materials, and generates content for various platforms. Previous roles include Editor at New Brunswick Today, Private Equity Writer at The Buttonwood Tree, and Manager at Dunkin Donuts, among others. Haley holds a Bachelor's degree in Journalism from Rutgers University and an Associate degree in English Language and Literature from Middlesex College.