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Julian Tan Cheng Lam is the founder of a Performance Marketing Agency called Forwrd. Prior to this, Julian was a Co-Founder of Wynter Agency, and the Founder of 1UP Entertainment. Julian has experience in various roles in the digital marketing and esports industry, including Director of Operations at Overdrive Creative Studios and Esports Consultant at Australia Esports Federation. Julian holds a Bachelor of Business Administration in Logistics, Materials, and Supply Chain Management.