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Ilham Ettahri currently serves as a Digital Acquisition Manager at Fortuneo, focusing on acquisition strategies using Display, VOL, OPS, and Influence, while overseeing digital media campaigns and managing digital partnerships. Prior experience includes a role as Senior Media Consultant at Carat, where expertise in media consultation and strategy was provided for clients such as Beiersdorf, Mastercard, and Starbucks. At Publicis Media, Ilham developed online and offline media strategies and recommendations. Prior to that, experience in brand management for Nestlé's Nescafe Dolce Gusto involved crafting a comprehensive 360 communication strategy. Ilham began the professional journey as a Marketing and Digital Communication Intern at RetailMeNot, where skills in social media strategy, brand development, and campaign performance evaluation were honed. Educational qualifications include a Master's degree in Digital Marketing from IAE Paris-Est and a Master's degree in Business, Management, Marketing, and Related Support Services from ENCG-SETTAT.