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Betina Simonsen is an accomplished professional with extensive experience in the lifestyle industry, including textiles, fashion, and furniture. Currently serving as a Board Member at the Royal Danish Academy and an Advisory Board Member at Forbrugerrådet Tænk, Betina also holds the position of President at VILLA PLANTATION SL. In addition, Betina is a Member of the Board of Advisors for Creative Denmark and has been a Board Member at GUDRUN & GUDRUN since February 2013. Betina has significant leadership experience as the Chief Executive Officer of Lifestyle & Design Cluster since 2007 and previously served as Head of Education at TEKO (now Via Design) and as an Export Manager at Brandtex A/S. An international background includes product management in Asian markets while working for Simmons Company in Tokyo. Betina's educational qualifications encompass degrees in International Business and Marketing from Aarhus University, along with a focus on Board Governance and team cooperation through various courses.