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Lucas W. has a diverse range of work experience, starting with their current role as Content Director at FloSports since 2018. Prior to that, they served as the Public Relations Manager at CHARGE from 2015 to 2018, where they secured major media hits for clients and led projects to raise agency awareness. From 2003 to 2015, Lucas worked at the United States Bowling Congress as the Public Relations and Social Media Manager, achieving great success in building social media channels and live streaming events. Lucas also founded and owned SportsJournalists.com from 2001 to 2011. Additionally, Lucas had editorial roles at Vero Beach Press Journal, Fort Worth Star-Telegram, and Daily Commercial earlier in their career.

Lucas W. attended the University of South Florida from 1998 to 2000, majoring in Mass Communications. Prior to that, they attended Lake-Sumter Community College from 1996 to 1998, where they obtained an Associate of Arts (AA) degree. In 2015, Lucas W. also obtained an Inbound Certification from HubSpot.