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Irene Kao is a Senior Marketing Science Lead at Flipp, beginning in November 2022, with a strong background in category management and analytics from Restaurant Brands International. During the tenure from August 2018 to November 2022, Irene held various positions, ultimately leading strategy for Tim Hortons Canada's beverage portfolio, influencing strategic initiatives through data-driven insights and analytics. Previous roles included Senior Analyst positions where Irene focused on performance modeling, marketing intelligence, and consumer research. Educational qualifications include an Honorary Business Administration degree from Ivey Business School at Western University and a Bachelor of Arts in Psychology from Western University, alongside international study experiences at the Louvain School of Management and Kobe University.