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James Hui is a seasoned professional in the travel and hospitality industry, currently serving as a Revenue Management Executive at Flight Centre Travel Group since June 2022. In this role, James focuses on identifying pricing opportunities through data-driven analysis, ensuring competitive pricing strategies. Previously, James held leadership positions at KFC UK & Ireland, BCD Travel, FCm Travel Solutions, Galileo by Travelport, and Farrington American Express Travel Services, where responsibilities included customer service management, operations leadership, and supplier negotiations. James holds an MBA and a Graduate Diploma of Management from Macquarie Business School, as well as certifications in supervisory management and travel agency studies.