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Alexandra Shade

President at First Generation

Alexandra Shade has extensive experience in the creative marketing and production sectors. Currently serving on the Board of Directors for Valley Youth House since January 2021, Alexandra has also held the position of President at First Generation, an integrated marketing company established in 1987, since March 1990. Previous roles include serving on the Board of Directors for Touchstone Theatre from September 2010 to September 2018, and working as a Freelance Production Consultant in the Philadelphia area from February 1990 to March 1991. Additionally, Alexandra contributed to Live with Regis and Kathie Lee as a Production Coordinator for the Walt Disney Company from April 1989 to March 1990, and began a career in television as a Page at NBC from June 1988 to April 1989. Alexandra Shade's educational background includes a BA in communications from Temple University, with prior studies at The University of Georgia and Lehigh University.

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