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Jessica Jaffe is currently an advisor at Fire Cider. Jessica has also served as the Senior Director of Grocery, Dairy, and Vertical Integration at HelloFresh, and as an advisory board member at Shire City Herbals. Jaffe has over ten years of experience in the food and beverage industry, including five years with Roland Foods, LLC, where they served as Vice President of Product & Supplier Engagement and Senior Director of Retail. In their role as Manager at Kurt Salmon, Jaffe led a consulting team during the design of a corporate governance structure to drive financial and operational improvements through joint marketing initiatives. Jessica also developed an integrated retail marketing strategy and planning process to better engage consumers, leverage operational efficiencies, and grow revenue. Jaffe holds an MBA from Target and Ocean Spray Cranberries.

Jessica Jaffe attended Babson F.W. Olin Graduate School of Business, where they earned their MBA in global management. Jessica also holds a degree from Barnard College, where they studied political science.