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Erika Cellai is a highly skilled product designer with extensive experience across various roles in prominent companies. Currently serving as a Senior Product Designer at Ankorstore, Erika has designed onboarding experiences and pioneered a user engagement loyalty program. Previous positions include product designer at Salary Finance, where the focus was on enhancing user journeys, and at Condé Nast, where Erika worked on digital experiences for Bon Appétit and integrated designs for Vogue and GQ. With a foundation in visual design and motion graphics, Erika holds a master's degree in Product and Communication Design from Università degli Studi di Firenze and has furthered education in marketing media, visual communication, and typography.