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Michael Giffen serves as AVP, Principal Product Owner at Fifth Third Bank since August 2022, bringing a robust background in data governance and product management. Prior to this role, Michael was involved in enterprise data initiatives at The Cincinnati Insurance Companies, focusing on master data management and data quality from 2019 to 2022. Previous positions include Product Manager at Cengage, where a student-centered digital strategy was developed, and various roles at LexisNexis, where Michael drove system transitions and product development. Michael also has experience in market strategy from a tenure at NewPage Corporation and has held several marketing roles at LexisNexis, contributing significantly to product portfolio improvements and market effectiveness. Michael Giffen earned an MBA and a Master of Arts in Communications from the University of Dayton.