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Kira Federer is an accomplished marketing executive currently serving as VP of Marketing for SMB Advertising at Paramount and as a Fiat Advisor for early-stage founders at Fiat Growth. As the founder of Federer Consulting, Kira provides marketing consultation to B2B organizations, focusing on impactful go-to-market strategies. Previously, Kira was the Head of Global Business Brand at Reddit, where leadership encompassed global positioning and comprehensive marketing campaigns that earned recognition as the "Hottest Platform" by Ad Week. Kira's tenure at Glassdoor included key roles as Senior Product Marketing Manager and Manager of Global Sales Enablement, contributing significantly to revenue growth and strategic messaging. Early career experiences at Revel Systems and Genentech provided foundational expertise in sales and healthcare partnerships. Kira holds a Bachelor of Science in Business Administration with a focus on Entrepreneurial Management and Marketing from the University of South Carolina.