LucÃa Iglesias Freire is a marketing and growth professional with extensive experience in digital marketing and e-commerce. Currently serving as a TikTok Ads Specialist at Fever since February 2023, LucÃa contributes to global paid campaign strategies and trend monitoring on TikTok. Previously, LucÃa held leadership roles as Head of Digital Marketing & E-commerce at AMLUL and Head of Communications, Social Media and PR at APODEMIA. LucÃa's background includes marketing positions at Dime que me quieres jewelry S.L and Aristocrazy, as well as internships in digital marketing, community management, and translation. LucÃa holds a Master's in Digital Marketing from Universidad Camilo José Cela and has completed a business management course through thePower. Educational experiences include a degree in Translation and Interpretation from Universidade de Vigo and an Erasmus scholarship at Jagiellonian University.