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Juliana Lima is an accomplished marketing and branding professional with extensive experience in strategic communication, digital marketing, and brand management. Currently serving as Diretora de Marketing at FESA Group, Juliana leads branding projects, implements digital strategies, and manages social leadership and event planning. Prior roles include Associate Marketing Director at Jüssi, where Juliana was responsible for strategic communication planning and creative insights, and roles in strategic planning and content management across various clients, including notable brands like Whirlpool and Honda. With a strong educational background in branding and visual communication, Juliana has also contributed to academia as a professor at Centro Universitário Belas Artes de São Paulo.