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Laxmiprasad Behera is a seasoned professional in sales and distribution management, currently serving as the Senior Regional Sales Operational Manager at Ferrero since July 2022. Previous experience includes serving as Distribution Manager and Cluster Demand Planning Manager at Hindustan Coca-Cola Beverages Pvt Ltd from August 2012 to June 2022, where Laxmiprasad successfully improved demand forecast accuracy and distribution cost efficiency. Additional roles include Area Sales Manager at Nokia and Territory Sales Manager at Bharti Airtel, where focus was placed on revenue growth and market activation. Earlier career experience includes positions at Wrigley India Pvt Ltd and Hindustan Coca-Cola Beverages Pvt Ltd, emphasizing sales initiatives and territory management. Laxmiprasad holds a Master of Business Administration in Sales, Distribution, and Marketing Operations from Utkal University.