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Marina Viappiani is a seasoned professional in digital and omnichannel innovation, currently holding multiple managerial roles at Fendi since May 2019, including Digital and Omnichannel Innovation Manager and WW Digital Project Manager. Prior experience includes serving as Project and Product Delivery Manager at YOOX NET-A-PORTER GROUP, where responsibilities encompassed product delivery for the client’s e-commerce website and app in a collaborative international agile team setting. Earlier in their career, Marina worked as Project Manager and PMO at Accenture Italia within the IT division of Intesa San Paolo, focusing on risk algorithm development and strategic project management. Additionally, involvement as a Team Member and Project Manager at Startup Grind facilitated connections within the global startup community. Marina's educational background includes a Master of Science in International Business and Development from Università degli Studi di Parma and a Bachelor's degree in Communication and Media Studies from IULM University.