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Joao Mortágua is a seasoned professional in logistics planning and analytics, currently serving as the Head of Logistics Planning and Analytics at FARFETCH since August 2018. With previous roles including Senior Manager and Manager of Logistics Analytics and Planning at Artevasi, Joao has developed extensive expertise in supply chain analytics and planning. Joao's career includes significant contributions as Senior Category Manager and Category Manager at Sonae MC, where innovative category strategies and vendor partnerships were cultivated. Early roles at Media Markt, Logica, and Radio Popular provided foundational skills in team and vendor management. Joao holds a Licentiate degree in Computer Engineering from Instituto Superior de Engenharia do Porto and a Diploma of Education as a Trainer from IIP.