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Ivon Rodriguez currently serves as a Faculty Lecturer at Virginia Tech's Pamplin College of Business and is involved in entrepreneurial ventures as a co-founder of Astrolucha and Videomart Club. Rodriguez has extensive experience in marketing and leadership, having held positions such as Chief Marketing and Growth Officer at Omni Public® and Chief Marketing Officer at Linqto. As the Founder and Chief Executive Officer of The 360 Group, Inc., a branding and marketing firm, Rodriguez has successfully managed projects tailored to client needs. Academic contributions include roles at St. Thomas University and Miami Dade College, focusing on communication and marketing education. Rodriguez holds dual Bachelor of Arts degrees from Brown University, an MBA from both IE Business School and Brown University, and a PhD in Business Marketing from Virginia Tech.