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Lavinia Rajaram is a seasoned communications professional with extensive experience in brand communications and public relations across multiple sectors. As the Director of Global Brand Communications & Asia Head of Expedia Group Brands PR since June 2016, Lavinia leads strategic communication efforts for major brands including Expedia, Hotels.com, and VRBO in the Asia-Pacific region. Prior roles include Regional Marketing & Corporate Communications Manager at Dentsu Aegis Network, where Lavinia advised the Chairman & CEO and managed cross-agency communications in Southeast Asia, and Communications & Community Affairs Manager at Microsoft Singapore, focusing on corporate communications, public sector engagement, and community affairs. Lavinia's career also includes experience as a public relations consultant at Weber Shandwick and a Global Infrastructure I.T Reporting Coordinator at Shell, showcasing a diverse skill set in media relations, crisis management, and strategic communications.